'Marley Natural' to be launched in 2015

Posted by Sagar Satapathy on November 18, 2014.

Bob Marley, the late reggae superstar, will soon become synonymous with marijuana, as his family is planning to launch a pot brand on his name, which will sell cannabis and related products. The products will be launched under Bob Marley's estate and cannabis-focused private equity firm Privateer Holdings.

The product will be known as 'Marley Natural'. An announcement with this effect was made by the company today. Privateer Holdings, a New York City based company, will have three categories of marijuana products by the end of 2015. The products are divided into heirloom cannabis, topicals and accessories.

The cannabis products will be available in 23 U.S. states, the District of Columbia and Guam, which have allowed medical marijuana. Only Colorado and Washington have allowed the recreation use of pot. Although Oregon, D.C., Alaska have recently voted in favor of legalization of recreational marijuana, it will take some time before the law comes into force.

The topicals will include lotions, sun-repair creams and lip balms infused with cannabis and Jamaican botanicals. A bamboo bubbler and coconut chalice will be part of the accessories. Interestingly, Bob Marley himself used these accessories in his lifetime. Marley family members who are part of the new venture are Cedella Marley (daughter), Rita Marley (widow) and Rohan Marley (son).

Earlier, Bob Marley's estate had launched several ventures including House of Marley Audio products and Marley Coffee. This is the first time they will enter the marijuana business.

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